The blockchain advertising protocol for complete data transparency

Lucidity verifies marketing analytics on the Ethereum blockchain so the advertising industry can finally transact with trust.

Digital Advertising is Broken

Advertising today is complex and opaque. Ad budgets are encumbered by inefficiencies, data discrepancies, and fraud. Billing can take weeks to reconcile. Marketers need a way to authenticate the data that matters most to their bottom line.

What the Industry is Saying

Ad-Tech Needs an Advil as Transparency Remains Major Industry Headache
George Levin

Media Post

P&G Contends Too Much Digital Ad Spending Is a Waste
Suzanne Vranica

The Wall Street Journal

Programmatic’s Slow Payment Problem Puts A Strain On The Industry
Alison Weissbrot


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The Lucidity Protocol

The Lucidity blockchain verification protocol brings the industry together to build and support a whole host of digital advertising solutions.

Lucidity in the News

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Lucidity is a blockchain protocol that provides transparency and authenticity for digital advertising analytics


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