The blockchain advertising protocol for complete data transparency

Lucidity verifies marketing analytics on the Ethereum blockchain so the advertising industry can finally transact with trust.

Digital Advertising is Broken

Advertising today is complex and opaque. Ad budgets are encumbered by inefficiencies, data discrepancies, and fraud. Billing can take weeks to reconcile. Marketers need a way to authenticate the data that matters most to their bottom line.

What the Industry is Saying

Ad-Tech Needs an Advil as Transparency Remains Major Industry Headache

George Levin

Media Post

P&G Contends Too Much Digital Ad Spending Is a Waste

Suzanne Vranica

The Wall Street Journal

Programmatic’s Slow Payment Problem Puts A Strain On The Industry

Alison Weissbrot

AdExchanger

The Lucidity Protocol

The Lucidity blockchain verification protocol brings the industry together to build
and support a whole host of digital advertising solutions.

Lucidity in the News

Writing a story? Have something to share? Reach out at pr [at] lucidity.tech

Join the Conversation

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Lucidity is a blockchain protocol that provides transparency and authenticity for digital advertising analytics

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